3-2-1 LIFT OFF
Launch Your Product

Your new product is ready to go, but you just don't have the right creative resources in-house to give it the attention it requires. If only you could find the right people to plug into the process, people who have been there before, people with the experience, insight and fresh ideas to make this launch a major success.

CLIENT: Alias|Wavefront

SPECIAL PROJECT: Script corporate presentation, live 3D software demos, produce launch video, stage and conduct "Maya World Tour" launch events in London, New York, Los Angeles and Tokyo.
Timeline: 10 weeks

Sixty days before launch we found ourselves behind the eight ball. Internally, we didn't have the bandwidth to pull it off. We wanted a partner who could support us strategically and follow through on the execution of this worldwide initiative. We got that from Corporate Vision, and much more—dedication. They didn't wait for us to tell them what to do. They took immediate action on all fronts.

John Flanagan
Director, Marketing Communications - Alias|Wavefront

The focused energy Corporate Vision brought to the launch created momentum throughout the company. Feedback from customers and other industry leaders was unanimous. The Maya launch was the most successful event in our company's history. We got more qualified prospects from this launch than ever before. Our sales forces was energized. We exceeded aggressive short-term financial goals. We now have a strategic partner with a clear view of our industry, focused on our future success.

Peter Goldie
General Manager, Entertainment - Alias|Wavefront